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An assistant is the voice agent that speaks to your customers. Create one first, then connect it to a number, campaign, web widget, or API integration.

Before You Start

Decide these items before creating the assistant:
DecisionWhat to Prepare
Call directionOutbound, inbound, or webcall
Use caseReminder, lead qualification, collections, support, onboarding, or another clear goal
LanguagePrimary language and optional backup language
VoiceThe voice style you want customers to hear
Handoff ownerThe person who will configure API calls, webhooks, or website embeds if needed

Step 1 - Open Assistants

  1. Log in to the Ringg AI dashboard.
  2. Click Assistants in the left sidebar.
  3. Click + Create Assistant.
The create assistant window opens.

Step 2 - Choose the Call Type

Choose how people will reach the assistant.
Call TypeUse It When
OutboundRingg AI should call customers, leads, students, borrowers, or applicants
InboundCustomers should call one of your Ringg AI numbers
WebcallVisitors should start a voice call from your website
Choose Outbound for campaigns. Choose Webcall only if your website team will add the Ringg AI widget.

Step 3 - Choose a Template

Pick the fastest starting point:
OptionBest For
Industry templateYou want a ready-made starting script for logistics, healthcare, finance, education, HR, or ecommerce
Blank templateYou want to write the conversation from scratch
If you choose Blank template, select the conversation style:
StyleBest For
Single PromptSimple calls that follow one script
Multi PromptBranching calls where the next step depends on the customer’s answer

Step 4 - Fill in the Basics

Enter the required setup fields.
FieldWhat to Enter
Agent NameA clear name such as Loan Collection - Hindi or Admissions Follow-up - English
Primary LanguageThe main language the assistant should speak
Secondary LanguageOptional backup language if callers switch languages
Use names your team can recognize later. Include the use case, call direction, and language when possible.

Step 5 - Choose a Voice

  1. In Set up voice, browse the available voices.
  2. Use Most Used or Neutral to filter the list.
  3. Click a voice card to select it.
  4. Click See more if you want more options.
Run test calls with two or three voices before launch. The best voice depends on the audience and use case.

Step 6 - Continue to Configuration

Click Next. If a required field is missing, Ringg AI highlights it. Fill in the missing value and click Next again.

Developer Handoff

If engineers will trigger calls, embed a widget, or receive call results, give them:
ItemWhy They Need It
Assistant nameHelps them confirm they are using the right assistant
agent_idRequired for API calls, campaigns, and webhook subscriptions
Call typeTells them whether to build outbound calls, inbound routing, or a webcall embed
Custom variables you plan to useHelps them send the right customer fields, such as callee_name or loan_amount
Webhook requirementTell them whether your team needs transcripts, recordings, analysis results, or status updates in another system
If you do not see the agent_id in the dashboard, ask the developer to retrieve it from the assistant API using the assistant name.

Next Steps

Configure the Assistant

Write the prompt, attach documents, and set call behavior.

Create a Knowledge Base

Add documents the assistant can use during calls.

Manage Numbers

Choose the numbers your assistant or campaigns will use.

Create a Campaign

Call many contacts with this assistant.